Harley Creative partnered with the World Series of Poker to develop a vintage-inspired merchandise collection celebrating the rich history and iconic culture of the game for the grand opening of the WSOP retail store at the Horseshoe Casino in Las Vegas. Drawing inspiration from classic Vegas signage, old-school card rooms, and the golden era of poker, the collection featured original graphics designed to capture the spirit and nostalgia of the WSOP. The result was a distinctive line of apparel and merchandise that connected generations of players and fans while honoring one of the most recognizable brands in sports and entertainment.